Privacy Policy

Last Updated: October 2, 2025

Introduction

Welcome to Sarah Mitchell Digital Marketing ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website sarahmitchell.com (the "Site") or use our digital marketing services.

Information We Collect

Personal Information

We collect personal information that you voluntarily provide to us when you:

  • Register for our services or newsletter
  • Fill out a contact form or request a consultation
  • Subscribe to our blog or marketing communications
  • Participate in surveys, contests, or promotions
  • Engage with us on social media platforms

This information may include: full name, email address, phone number, company name, job title, mailing address, and any other information you choose to provide.

Automatically Collected Information

When you visit our Site, we automatically collect certain information about your device, including:

  • IP address and geographic location
  • Browser type and version
  • Operating system
  • Referring URLs and pages viewed
  • Time and date of visits
  • Clickstream data and navigation patterns

Cookies and Tracking Technologies

We use cookies, web beacons, pixels, and similar tracking technologies to collect information about your browsing activities. These technologies help us understand user behavior, improve our services, and deliver personalized content and advertisements.

Facebook Pixel & Advertising Technologies

We use the Facebook Pixel and similar advertising technologies from Meta Platforms, Inc. ("Facebook") to:

  • Track conversions from Facebook ads
  • Build targeted audiences for advertising campaigns
  • Remarket to people who have visited our website
  • Optimize ads based on collected data
  • Measure the effectiveness of our advertising

The Facebook Pixel may collect information including your IP address, browser type, page visited, time spent on pages, and actions taken on our website. This data is also subject to Facebook's Data Policy.

Social Media Information

When you interact with our content on social media platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube), these platforms may provide us with information about your interactions, subject to your privacy settings on those platforms. We may combine this data with information we collect directly from you.

How We Use Your Information

We use the information we collect for various business purposes, including:

Service Delivery

To provide, maintain, and improve our digital marketing services and customer support.

Communication

To respond to inquiries, send newsletters, and provide updates about our services.

Analytics

To analyze usage patterns, optimize website performance, and understand user preferences.

Marketing & Advertising

To send promotional materials, personalized offers, and targeted advertising campaigns across multiple channels including:

  • Email marketing and newsletters
  • Facebook and Instagram advertising (via Meta Business Tools)
  • Google Ads and display advertising
  • Retargeting and remarketing campaigns
  • Social media sponsored content
  • Custom and lookalike audience creation on advertising platforms

Legal Compliance

To comply with legal obligations, resolve disputes, and enforce our agreements.

Security

To detect, prevent, and address fraud, security issues, and technical problems.

How We Share Your Information

We may share your information in the following circumstances:

Service Providers & Advertising Partners

We work with third-party service providers and advertising partners who assist us in operating our website, conducting business activities, and providing services to you. These include:

  • Facebook/Meta: For advertising, analytics, and audience targeting
  • Google: For advertising, analytics, and search marketing
  • Email Marketing Platforms: (e.g., Mailchimp, ConvertKit) for newsletters
  • Analytics Tools: (e.g., Google Analytics, Hotjar) for website performance
  • Payment Processors: For secure payment processing
  • CRM Systems: For customer relationship management

These partners may have access to your personal information to perform services on our behalf and are obligated not to disclose or use it for any other purpose.

Advertising Networks & Custom Audiences

We may share hashed or anonymized information (such as email addresses or phone numbers) with advertising platforms like Facebook to create Custom Audiences, Lookalike Audiences, or for advertising measurement. This allows us to show you relevant ads on social media and other platforms. You can opt out of interest-based advertising through your advertising platform settings.

Business Transfers

If we are involved in a merger, acquisition, sale of assets, or bankruptcy, your information may be transferred as part of that transaction.

Legal Requirements

We may disclose your information if required by law, court order, or governmental regulation, or if we believe disclosure is necessary to protect our rights, property, or safety.

With Your Consent

We may share your information for any other purpose with your explicit consent.

Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

Access: Request a copy of the personal information we hold about you.

Correction: Request correction of inaccurate or incomplete personal information.

Deletion: Request deletion of your personal information, subject to certain exceptions.

Objection: Object to the processing of your personal information for certain purposes.

Portability: Request transfer of your personal information to another service provider.

Opt-Out: Unsubscribe from marketing communications at any time by clicking the unsubscribe link in our emails.

Advertising Opt-Out: Control personalized advertising by adjusting settings on Facebook, Google, and other advertising platforms.

To exercise your rights, please contact us at privacy@sarahmitchell.com

Advertising Controls: To opt out of interest-based advertising:

Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

Please note: While we strive to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

Third-Party Websites & Platforms

Our Site may contain links to third-party websites, plugins, and applications. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

Social Media Platforms

When you interact with our Facebook Page, Instagram account, or other social media profiles, or click on ads served by these platforms, your interactions are governed by the respective platform's privacy policy:

Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately, and we will take steps to delete such information.

International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence, including the United States where our servers and service providers are located. These countries may have data protection laws that differ from those in your jurisdiction.

When we share data with Facebook and other advertising platforms, your data may be transferred internationally according to their respective data transfer mechanisms. Facebook uses Standard Contractual Clauses approved by the European Commission for data transfers.

By using our services, you consent to the transfer of your information to the United States and other countries where we and our service providers operate.

Cookie Policy & Tracking Notice

We use the following types of cookies and tracking technologies:

Essential Cookies

Required for website functionality, authentication, and security. These cannot be disabled.

Analytics Cookies

Help us understand how visitors interact with our website (e.g., Google Analytics, Facebook Analytics).

Advertising Cookies

Used to deliver relevant ads and measure ad campaign effectiveness (e.g., Facebook Pixel, Google Ads).

Remarketing Cookies

Enable us to show you targeted ads on Facebook, Instagram, Google, and other platforms after you visit our website.

Managing Cookies: You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our website. To opt out of advertising cookies specifically, visit the ad preference centers listed in the "Your Privacy Rights" section above.

California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

Do Not Sell My Personal Information: To opt out of data sharing for advertising purposes, email us at privacy@sarahmitchell.com with "CCPA Opt-Out" in the subject line.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by:

Your continued use of our services after any changes indicates your acceptance of the updated Privacy Policy.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Sarah Mitchell Digital Marketing
+1 (555) 123-4567
123 Marketing Boulevard, Suite 500, San Francisco, CA 94102